Senior Advisor
Amy Covey is a proven media executive and global sales leader with over 20 years of experience building and leading teams across high-growth tech companies, including Amazon, Wayfair, and Yahoo!. With deep expertise in go-to-market strategies and operational excellence, Amy is renowned for her ability to drive significant revenue growth and scale organizations both domestically and internationally.
One of Amy’s notable career milestones includes her role on the executive leadership team at Amazon Advertising, where she played a crucial role in growing the Global Emerging Accounts division from under $100M to over $1.5B in revenue and expanding the team to over 600 employees within just five years. Her leadership was pivotal in establishing processes, scaling operations, developing talent, and driving the adoption of a customer-focused sales model that transformed the division’s impact.
As the Chief Revenue Officer of Advertising at Wayfair, Amy was instrumental in developing and executing comprehensive go-to-market strategies and building a high-performing advertising sales organization. Her efforts in creating a strong framework and value proposition for Wayfair’s advertising products helped drive alignment with the company’s retail business objectives and enhance overall team effectiveness.
In addition to her corporate achievements, Amy dedicated five years to creating content and teaching Advanced Online Marketing at the University of Washington’s Professional and Continuing Education program.
Amy lives in Seattle, WA with her husband and four children.